In a globalized world providing competitiveness to an organization determines many times its survival on the market … In this respect human resources play a crucial role in many cases.

Therefore, proper marketing strategy has to be supported by providing production efficiency. In this respect, increasing work productivity requires the finding of the optimum ratio between the cost and quality of the employed workforce. In a Europe with no borders the mobility of the workforce may bring balance in this respect. With no cultural, linguistic or ethnic borders at this moment it is possible to reduce internal costs and to increase production efficiency.